Cheetos Sweepstakes Spec Landing Page

The target audience for this project was college students, around the ages on 18-22, who are familiar with the brand, and could use a supply of snacks that won’t go bad quickly. By entering their name, phone number, and email address, they got added into a contest, where the winner gets a large supply of Cheetos that potentially will last throughout the rest of their college career. One objective of this landing page was to get them to share the contest with their friends. Additionally, by signing up for the contest, the brand is able to collect email addresses and send coupons, keeping customers returning to buy more.